Nikolai Savic in a black zip hoodie

THE ART OF THE UNEXPECTED

Films that make
the world look twice.

Explore the campaigns
TOP CREATORS
2025

Art,
not ads.

Your product.
Worth watching.

29Maverage views
per brand film2.8B views across 97 brand collaborations
CREATOR. FILMMAKER. ENTREPRENEUR.

Selected brand collaborations

IN GOOD COMPANY

Familiar faces.
Unexpected stories.

SELECTED CAMPAIGNS

Brand films people
choose to watch.

Ferrari Hypercar / 2026
Ferrari

A different
kind of fast.

A cinematic transition with Ferrari Hypercar. An everyday moment opens into the world of endurance racing.

BRAND FILMWatch the film
19.6Mtotal tracked views
66%on Instagram
4platforms

VIEWS BY PLATFORMSHARE OF TOTAL

  • Instagram12.90M12,895,661 views
  • TikTok3.13M3,127,270 views
  • YouTube1.84M1,840,735 views
  • Facebook1.70M1,700,000 views

Ferrari, case 1 of 6

Platform totals, not unique viewers. Snapshot: 4 October 2026.

PROVEN ACROSS INDUSTRIES

Sixteen industries.
The same reaction.

Views of a single film, summed across platforms. Not unique viewers. Snapshot: 5 October 2026.

WHY IT WORKS

Your product.
The reason they watch.

Turn what makes your product different into something people want to watch, remember and share.

Your productThe starting point
01
Art, not ads.Made to be watched. Chosen to be shared.
02
Reach on a different scale.318M+ views on one e.l.f. collaboration.
03
Make the benefit felt.Don’t say ice-cold. Fly from a slushie into a glacier.
One unforgettable film.
InstagramTikTokYouTube

ONE FEED AT A TIME

Nearly 5B
views.

3B+ in 2024 alone, as reported by Forbes. Every one of them a film people chose to watch.

Nikolai Savic on a yacht in Monaco during the Formula 1 weekend
Nikolai Savic in a radio interview at Dubai Eye
Nikolai Savic at the TikTok Awards

BEYOND THE CAMERA

Always creating.
Always building.

I’m Nikolai Savic, also known as Nikolai Reuther. A creator, filmmaker and entrepreneur turning everyday moments into the unexpected, creating between Berlin and Los Angeles. Forbes Top Creators 2025. You might know me for “Let him cook.”

Beyond the films, I founded Adverdon and co-founded African Dance Dictionary and FYD Academy, bringing the same creative thinking to building businesses.

MY AGENCYADVERDONSocial media agency

YOUR NEXT CAMPAIGN

Let’s make
them look.

nikolai@adverdon.com

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TOTAL TRACKED VIEWS
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